Here are some quick tips for your Instagram.
Photos:
Ok, simple tip but important! Your photos need to be pretty, of good quality and relevant to your account/your mission
Hashtags:
Use all 30 hashtags and mix it up:
3-5 big hashtags >100,000 posts
10-15 medium hashtags <100,000 posts
And use hashtags that are relevant to your account, to your mission
Engagement:
Instagram is not just about pretty pictures; it is about sharing, engaging, create relationships, get to know people, connect, share your passions…
So comment on other posts, share the content you like, show support to others.
Stories:
Stories are huge! More and more people are watching them!
It’s fun, it’s more interactive and you can be more personal.
Call to Action:
In your posts or in your stories, tell people what you want them to do
Show your face:
People don’t buy a product, service, or idea. They buy the story that’s attached to it: the experience, the feeling, the inspiration, the values… etc. So don’t just put a raw picture of your products, don’t just talk about the features of your services. Show your face, share your story, share your feelings…
I created a checklist with all the basics you need in order to optimize your Instagram presence. Whether you are a beginner or are doing good, you can always check out this list. You will either learn something new or it will give you the opportunity to do an audit.
…And as a bonus, I share a quick strategy you can implement straight away to increase your reach and engagement.
Click below to download your free Instagram Checklist
Enjoy it!